«Music is indeed the mediator between the spiritual and the sensual life.»
It works faster than images or words, bypassing rational filters and heading straight for the subconscious. That’s where it builds associations, shapes memories, and guides the audience’s emotional state.
Properly crafted music is more than just “background ambience.” It is a strategic tool that maintains focus, boosts engagement, and converts emotion into brand loyalty.
We are convinced: music for commercial projects must be composed at the intersection of marketing analysis and creative courage, rather than on intuition alone.
And no, we don’t do “backing tracks” or songs for corporate parties. We create musical strategies. If you’re looking for your brand’s voice, we suggest exploring our Audio Branding services.
Over the past 9 years, we've built a transparent pipeline where creativity meets analytics. This makes the process predictable, fast, and exciting.
We research the audio codes of your niche, analyze competitors, and study audience expectations to understand how to make your product stand out from thousands of others.
This analysis forms the basis of the project’s audio concept and audio mood boards — a set of references for early synchronization of our ideas.
Next, we host a Listening Party: together, we discuss these selections and define the “creative boundaries.” This guarantees that we are on the same wavelength from the very start.
We don’t compose random tracks — we search for the project’s Audio DNA as a core musical seed from which the entire soundtrack or sonic identity will grow.
At this stage, we always suggest testing the first DNA demos on your real audience (players or customers). Data and playtests prove better than any intuition whether the chosen direction works.
Once the “core” is approved, we create all necessary adaptations across the project: from gameplay themes and UI sounds to music for trailers or ads. You receive more than just a folder of files — you get a cohesive sound system with clear guidelines for its use.
We don’t just send a download link and ride off into the sunset. :) It’s vital to us how our sound lives within your product.
We help ensure everything sounds exactly as intended and provide a list of refinements or make fixes if needed.
We remain by your side for future updates or ad campaigns to ensure your sound evolves along with the project.
The workflow was great. The team works very quickly and always listens to our suggestions. They are very dedicated to the projects they work on. Also, we’ve gotten a lot of great feedback about our music for FoxTail.
I think that the music is the best part of our game. The music is not the background to the game, but rather the game is the background to the music. It’s a pleasure to listen to the soundtrack while playing. The game wouldn’t be the same without this sound. It is our first game, and we are glad we could involve the VP Production team in the project.
For VP Production we set an extraordinary task — to convey the mood of each chapter of our history with the help of music. Now, while playing Look Right, many people note the atmosphere of the application and the level of involvement in the storyline. And that was achieved solely with the expense of music, which varies from chapter to chapter.
We had less than a month before the release, and we were not sure that the guys would want to take on the project, given the tough deadline and the amount of work. But on the contrary, they were ready and the project was taken into work. Having picked up the music references, short background tracks were developed in the game, which is aimed at maximizing the sense of wildlife around.
I never cease to wonder how fascinating the projects are when working with the VP Production team. If you want to plunge into a variety of sounds and harmony, do not hesitate; it is exactly what you need for your project.
The minimum order is one minute. This means that if you need a 30-, 45-, or 52-second track, its cost will still equal the cost of one minute.
We experimented a lot with music pricing formats, gathered feedback from our partners and clients, and eventually came up with packages that combine music composing and sound design:
Well, it is what it is. 😅
If the packages above don't fully meet your current needs, please get in touch with us, and together, we will determine the ideal audio formula for your project and help you with budgeting. 😄
Got a project or just an idea? Don't hesitate to reach out. Whether you need advice, a free consultation, or just our rates — we're here to help. Let's get to know each other!
connect@vp-production.com
